4. Business Strategy Exploration

Brand Stage

How long has your business/organization been established?

Do you have a signature client experience/process? If yes, please outline it below. If not, let us know how/where we can help you build one!

How established is your sales process (website, socials, funnels, email marketing, automated sequences, scheduling and holding Discovery calls, proposals, etc.)

How established are your internal business processes and strategies? For example: Production, Procurement, Shipping, etc.

How established is your current brand? (Logo, style guide, colours, name, website, social media, custom photography, custom copywriting, SEO, testimonials, online reviews)?

Goals

What goal are you proud of accomplishing in the past year?

What is your number one goal for this upcoming year?

What is your monthly revenue goal for the next year?

What do you want your brand and your website to do for your business?

We know you want to be successful and connect with your people! Be more specific than that ;)

Offerings

Describe your business, including your special offerings:

How much of a challenge, if any, are sales (new clients/customers, etc.) for your business/organization?

Do you need any feedback on the services/products/experience you offer?

Do you need any feedback on your pricing?

What is your main product/service money-maker? Are you wanting to switch things up? If so, let us know what's currently working for you and where you'd like to be.

Are there any plans to add future products/services in the coming months/years?

Are there times where you sell a lot or very little? If so, please describe your sales flow :)

Feel free to share further information with us about your offerings and pricing here:

Brand Connections

Who are your best brand advocates? How can you strengthen your current partnerships?

How can you develop more of the right partnerships?

Visioning

How will your industry change over the next ten years?

How will your company adapt to these changes? Where do you see the organization in five years? Ten years?

How will your brand strategy need to change to stay competitive? What can your company do to position yourselves as leaders of this change?

What do we not know about the future of your industry?