About the Project

Camp Brigitte

where families + friends make memories

Founded in 2015, Camp Brigitte is a unique, family-focused outdoor camp experience in Northwestern Ontario. Founder Nathalie Poirier-Bedard was inspired to start the camp by her late mother Brigitte, a Residential School survivor, who visited her in a dream. Together with her husband Henri, they started a journey of healing and dream-building.

As an Indigenous and intersectional feminist-led business, Bloom + Brilliance is honoured to be creating a beautiful, timeless, and impactful brand for Camp Brigitte. Our goal is to use our collaborative, intuitive and strategic design processes to develop a new brand concept that’s both professional and playful, with a strong emotional connection.

The Team

Project Management: Jay Fulmore

Creative Direction: Janelle Desrosiers

Brand Design: Janelle Desrosiers, Pamela Desplenter